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Minibar For The Mind

unique collaboration explores hospitality for the mind...

Minibar For The Mind

You may well have already noticed, but the contents of your hotel minibar have been getting somewhat of a luxe upgrade of late, and it’s not just swanky crisps and artisan drinks – retro sweets, “intimacy kits”, luxury foodie treats and even Havaianas have all been part of a growing trend of ‘one-upmanship’ between some of the world’s trendiest destination hotels. A luxury brand that are always keen to push the envelope somewhat are Morgans Hotel Group, and their latest collaboration – with London based ‘social enterprise’ collective, The School of Life – is sure to upset some of their contemporary competitors with its unique content and effortlessly stylish design. Conversation starters, tailor-made reading prescriptions from The School of Life’s Bibliotherapists and a volume of columns written by The School of Life’s faculty and friends are accompanied by a blank notebook, in which you may document your “dreams and fears”, are all included in the beautifully designed box set, that hopes to create a more meaningful, and enjoyable, experience for the hotel’s guests. With the partnership between Morgans and The School of Life set to include ‘Daily Aphorism’ cards at turn down service, a series of talks in hotels across their portfolio and further products available in the chain’s unique, luxury vending machines, could this be the beginning of a whole new style of hospitality?

Minibar For The Mind
Minibar For The Mind
Minibar For The Mind
Minibar For The Mind
Minibar For The Mind
Minibar For The Mind

Comments

  • Julie

    where can i get one?