You may well have already noticed, but the contents of your hotel minibar have been getting somewhat of a luxe upgrade of late, and it’s not just swanky crisps and artisan drinks – retro sweets, “intimacy kits”, luxury foodie treats and even Havaianas have all been part of a growing trend of ‘one-upmanship’ between some of the world’s trendiest destination hotels. A luxury brand that are always keen to push the envelope somewhat are Morgans Hotel Group, and their latest collaboration – with London based ‘social enterprise’ collective, The School of Life – is sure to upset some of their contemporary competitors with its unique content and effortlessly stylish design. Conversation starters, tailor-made reading prescriptions from The School of Life’s Bibliotherapists and a volume of columns written by The School of Life’s faculty and friends are accompanied by a blank notebook, in which you may document your “dreams and fears”, are all included in the beautifully designed box set, that hopes to create a more meaningful, and enjoyable, experience for the hotel’s guests. With the partnership between Morgans and The School of Life set to include ‘Daily Aphorism’ cards at turn down service, a series of talks in hotels across their portfolio and further products available in the chain’s unique, luxury vending machines, could this be the beginning of a whole new style of hospitality?





Comments
-
Julie