Opening just a few weeks ago, London now joins Lisbon, Madrid and Barcelona in playing host to one of bathroom giant Roca‘s inspirational ‘gallery’ spaces. Essentially a flagship showroom to the power of ten, the new London space – located at Imperial Wharf, close to Chelsea Harbour – has been conceived by architecture’s space-age visionary Zaha Hadid.
A typically fluid and theatrical space that could possibly resemble an alien's womb or an organic space vessel...
The Iraqi-born architect and her team have put together a typically fluid and theatrical space that could possibly resemble an alien’s womb or an organic space vessel; it’s apparently been inspired by the movement of water, but of course is instantly recognisable to anyone even slightly familiar with the architects previous work. Not that this is any way a bad thing; there’s plenty of room in this city alone for Hadid’s mesmerisingly beautiful creations.
The sculptured white concrete, state of the art lighting and cutting-edge audiovisual equipment flow elegantly around the 1,100m2 single floor space that will play host to exhibitions, meetings and presentations as well as showcasing the Spanish bathroom company’s inspirational collections.
A typically fluid and theatrical space that could possibly resemble an alien’s womb or an organic space vessel…
Distinctive beyond any concept of the word, inspirational and a thoroughly welcome addition to London’s abundance of creative spaces, Roca’s London Gallery is a veritable visual banquet for all…
Words By;
James Davidson; Editor in Chief