Camper Together, Rotterdam

JournalFashion

Camper Together, Rotterdam

Spanish brand's fishbowl boutique is anything but reserved...

Camper Together‘s latest international opening is a swirling, metropolitan fish tank with dazzling neon shelving as its showy coral display. Slap bang in the middle of the Netherlands’ first pedestrianised street, Alfredo Häberli‘s playful store design is the latest in a long line of collaborations with the Spanish brand; with Barcelona, Seoul, London and Rome being just some of the many cities where his humorous style has been showcased.

Its bold, brave colours and unique appearance make for an unmistakably arresting boutique. There’s no room for ‘refined elegance’ or ‘understated style’ here, Häberli’s brazen concept is literally screaming in your face as you walk down the street; but that’s what makes it all the more charming, all the more original and refreshing. This is a store that doesn’t fit a mould, doesn’t care for convention, and for that, we love it all the more…

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Photography: Sánchez y Montoro