Beck’s Art & Music

Design

Beck’s Art & Music

September 18th, 2009

Having been a massive supporter of arts and music for over 20 years, Beck’s have a sound reputation for respectable collaborations which have seen artwork from the likes of (the seriously lacking in sense of humour) Damien Hirst, The Chapman Brothers, Tracey Emin and Gilbert & George. This month sees the UK’s most imported lager adorning a series of hip London public houses with music inspired artwork, including Shoreditch’s ‘The Old Blue Last’ (pictured above) as inspired by The Cure’s Love Cats, along with giving up their iconic label to bespoke artwork from Ladyhawke, and, erm, Hard-Fi, who we haven’t pictured through fear of losing credibility by association.

Do it yourself molecular gastronomy sets, fast food and pizza, not the usual next moves of a top chef, but then ‘thebestchefintheworld™’, El Bulli’s Ferran Adrià, is not the usual chef. So whilst others roll out prohibitively expensive chains in five star hotels around the globe, Adrià continues to do what he does best, challenge peoples perceptions of ingredients and tastes and his latest venture,  a beer that wants to be a wine, does just that. Estrella Damm’s Inedit is a ‘unique coupage of barley malt and wheat with hop, coriander, orange peel, liquorice, yeast and water’ that undergoes a second fermentation after bottling. Cloudy, fruity, creamy and delicate, Inedit should be kept in a wine cooler and served in a white wine glass, no more than half full, of course.

Beck’s Canvas 2008

Art

Beck’s Canvas 2008

August 17th, 2008

Beck’s have shown their commitment to supporting contemporary art for over 20 years. This year’s Beck’s Canvas bottles have been designed by 4 emerging artists and it is the first time the iconic green bottle’s original label has actually been replaced in mass-production since 1952.

The new limited edition labels will be available nationwide until late autumn featuring exclusive works of art chosen in partnership with London’s Royal College of Art. The Beck’s Canvas project has previously released collectors edition bottles and have featured young talent such as Damien Hirst, The Chapman Brothers, Tracey Emin and Yinka Shonibare, this year marks a landmark as it will see the four works of art adorn over 27 million bottles nationwide.

Save Guinness

Food & Drink

Save Guinness

November 27th, 2007

It came to our attention last night on the BBC’s Money Programme that (thanks in no small part to the rise of James Blunt loving, sandal wearing, cider over ice quaffers) sales of Guiness have been falling

Beer Machine 2006

Food & Drink

Beer Machine 2006

November 20th, 2007

We do fancy ourselves as quite the beer connoisseur and our choice of ale down the pub is often met with rolling eyes from the lager boys, but that’s what

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